Five Principles That Keep Us Accountable
The same five principles govern every engagement we build, operate and own.
What Ambitious Leaders Refuse to Compromise On
ONE CX is built for the leaders who carry growth, scale and customer experience, and hold every one of these as non-negotiable.
Growth must be predictable
Turn customer experience into predictable growth, with clear ownership, governed execution and measurable ROI.
CX must show ROI
Move from CX intent to CX return: One accountable system, measured on revenue and retention, with impact in 90 days.
Products must scale without rework
Build experiences that are fast, measurable and scalable, with CX engineered into delivery, not bolted on later.
Ownership must replace coordination
Unify design, engineering, data and martech into one operating model you own, so CX stays governed, measurable and improving.
CX must be right from day one
Design and engineer customer experience for scale, governance and long-term growth, without future rebuilds or governance gaps.
Built for Brands Where Customer Experience Decides the Outcome
Religare Broking
Experience Design. BFSI
Religare Broking
Experience Design. BFSI
ONE CX rebuilt Religare's stock-broking app from the ground up, full account opening in 4 minutes, onboarding through trading and lifecycle on one design system that carries every phase forward without re-architecture.
Airtel
Telecommunications. Multiple Projects
Airtel
Telecommunications. Multiple Projects
ONE CX has delivered multiple enterprise-scale platforms and AI programmes , with a dedicated team
SUD Life Insurance
BFSI. End to End CX
SUD Life Insurance
BFSI. End to End CX
ONE CX is the customer-experience custodian with standing relation for more than 2+ years. Accountable for website, Platform, CRM, marketing automation, SEO, personalisation Data analytics, into one governed system that grew direct-channel revenue by double digits.
Ampere (Greaves Electric Mobility) ·
Automotive. End to End CX
Ampere (Greaves Electric Mobility) ·
Automotive. End to End CX
4+ years relation. ONE CX operated the connected CX foundation for one of India's fastest-scaling EV brands,Website, SEO, CRM, performance engineering, Innovation, WhatsApp-led journeys that turn enquiries into real showroom and online demand.
rStorefront
Retail. Product Engineering
rStorefront
Retail. Product Engineering
ONE CX built and runs the hyperlocal commerce platform behind a national retailer network, product engineering, with AI-driven reviews, sentiment and search engineered in, not bolted on.
Carrier Midea (CMI)
Home Appliances · Martech
Carrier Midea (CMI)
Home Appliances · Martech
ONE CX turned fragmented AC service into one orchestrated booking journey, discovery to technician assignment, tied live to service-centre systems and built to earn repeat bookings.
Ministry of Manpower, Singapore
Government. Experience Design
Ministry of Manpower, Singapore
Government. Experience Design
ONE CX rebuilt the entire design system for Singapore's Ministry of Manpower, one accessible, government-grade foundation that keeps every service consistent as it scales.
IKJ Rolls
Manufacturing · CRM · Business Analytics
IKJ Rolls
Manufacturing · CRM · Business Analytics
ONE CX built and runs the CRM that gives sales one connected view of every lead, customer and deal moving through the pipeline.
Himalaya
Pharma · Website Development
Himalaya
Pharma · Website Development
ONE CX builds and runs multiple product websites for Himalaya across markets, including Himalaya China, one brand system holding consistent as the catalogue and geographies grow.
Exclusive and strategic partnerships with
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Our team by the numbers
As ONE team
Repeat Clients
We have been doing this (Part of Razorpod Group)
FAQs
What does ONE CX do?
ONE CX is a Digtial customer experience company that replaces fragmented agencies, design studios and system integrators with one accountable operating model. By unifying CX strategy, experience design, digital engineering, data engineering, martech, personalisation and AI into one accountable team. We build, operate and own customer experiences end to end for enterprises in India and worldwide. We are measured on revenue, retention and cost, not just on outputs.
How is ONE CX different from a UX agency or design studio?
A UX agency or design studio bills for hours and deliverables, not outcomes. Accountability ends at the handover, the file gets translated, compromised and shipped by people who were never in the room, and nobody owns the number. At ONE CX, design is one discipline inside the team that engineers, instruments and operates what it designs, held to conversion, retention and revenue. A living system, not a deliverable.
How is ONE CX different from an agency or a system integrator?
Agencies hand over designs. Integrators hand over builds. The gaps between them become the customer's problem. ONE CX replaces that chain with one team accountable from strategy through operation. The Connected Experiences operating model . So there are no handoffs to fail. You own the code and the data; we own the outcome.
Who does ONE CX work with?
Enterprises where customer experience decides the outcome: BFSI (SUD Life Insurance, Religare Broking), Telecom (Airtel), retail and consumer brands (rStorefront's Flipkart, Himalaya), mobility (Ampere by Greaves Electric Mobility), appliances (Carrier Midea) and government (Ministry of Manpower, Singapore).
How does an engagement with ONE CX start?
Most engagements start with a CX maturity audit, a focused assessment of where your customer experience loses revenue and which capability moves the number first. From there we scope to a business metric, stand up a connected pod, and target first measurable impact inside 90 days.
A thirty-minute conversation about where your customer experience leaks revenue, and which capabilities would move the number first.